A rare postcard for a 1975 exhibition at Stedelijk Museum Amsterdam for a series of new work by John Baldessari.

The postcard features an image from Baldessari’s Four Events and Reactions artists book in which a woman’s face is photographed reacting to interactions such as pushing a plate off a table, touching a cactus, putting a finger in milk. A great image.

This specific postcard is hand-addressed by Baldessari to Paul McMahon at Artists’ Space NY. A great piece to display.